How Does Subaru EyeSight® Driver Assist Technology Improve My Safety?
July 23 2025 - krivera@affinitiv.com
Blue Subaru showing off Subaru EyeSight on a freeway in South Chesterfield, VA.

How Does Subaru EyeSight® Driver Assist Technology Improve My Safety in South Chesterfield, VA.?


When you drive a Subaru equipped with EyeSight® Driver Assist Technology, you're backed by a system designed to protect you and your passengers every time you hit the road. At CMA’s Colonial Subaru, we’re proud to offer new and certified pre-owned Subaru models with this advanced safety suite to drivers in South Chesterfield, VA, Richmond, and Newport News.

If you’re wondering how Subaru EyeSight® works and why it matters, we’re here to walk you through it.

What Is Subaru EyeSight®?

Subaru EyeSight® is a suite of driver-assist technologies that uses dual color cameras mounted near the rearview mirror to monitor traffic movement, optimize cruise control, and react to potential hazards. It's like having an extra set of eyes on the road—and a second pair of hands ready to help in an emergency.

According to Subaru, vehicles equipped with EyeSight® have significantly lower rates of rear-end crashes and injuries.

Key Features of Subaru EyeSight®

Subaru EyeSight® comes with several advanced safety functions, all working together to help prevent accidents or reduce their severity:

1. Pre-Collision Braking

This feature detects a potential frontal impact and can apply full braking force automatically to help avoid or reduce the severity of a collision.

2. Pre-Collision Throttle Management

If you accidentally press the gas instead of the brake, this system can reduce engine power to help minimize the impact.

3. Adaptive Cruise Control

Keeps you a safe distance from the vehicle ahead by automatically adjusting your speed—ideal for highway driving around South Chesterfield or into Richmond.

4. Lane Departure and Sway Warning

Alerts you when you unintentionally drift out of your lane and provides gentle feedback to guide you back on track.

5. Lane Keep Assist

Works in conjunction with the Lane Departure Warning system to help keep your Subaru centered in its lane.

How EyeSight® Helps in Everyday Driving

Whether you're commuting through South Chesterfield, taking a road trip to Newport News, or navigating busy Richmond traffic, EyeSight® offers real-world safety advantages:

  • Helps avoid front-end accidents in stop-and-go traffic
  • Provides reassurance on long highway drives
  • Alerts you to unintentional drifting or distraction
  • Helps reduce fatigue by managing speed and distance

Many drivers say EyeSight® becomes second nature—and quickly becomes something they wouldn’t want to drive without.

Experience EyeSight® for Yourself at CMA’s Colonial Subaru

If safety is a top priority for your next vehicle, you’ll want to explore everything Subaru EyeSight® has to offer. Our team at CMA’s Colonial Subaru is here to answer your questions and help you find the right Subaru equipped with this powerful technology.

Visit our showroom near South Chesterfield, VA or schedule a test drive today. We proudly serve drivers from Richmond to Newport News with a wide selection of EyeSight®-equipped vehicles. Let us help you drive with more confidence and peace of mind.

EyeSight is a driver-assist system that may not operate optimally under all driving conditions. The driver is always responsible for safe and attentive driving. System effectiveness depends on many factors, such as vehicle maintenance, weather and road conditions. See owner’s manual for complete details on system operation and limitations. Requires automatic transmission.

The various Subaru house marks, logos, trademarks, and/or names used or featured are owned, registered, and/or exclusively licensed by or from Subaru Corporation or Subaru of America, Inc.