Customer Testimonials

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Cars May 20, 2022

My recent flat was a reason to test Subaru Roadside Assistance. My Outback was picked up from my home and delivered to the dealership on a Roll-back. The Service Department took great care to make a replacement tire match the other three tires. The result was worth the wait! The service staff were polite and efficient, as always.

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Cars Feb 17, 2022

I took my Subaru Outback XT for its first check-up today. The friendly staff went out of their way to make me feel welcome and to make me feel good about buying a Subaru! I'm sold on the service and the Subaru!

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DealerRater Oct 28, 2021

From sales to service, this is the Subaru dealership to go to. I recently purchased tires for one of my Subarus that I bought from here. The price was competitive compared to other local tire specialty shops. These people are professional, polite, and the service was performed quickly.

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Cars Nov 4, 2019

Super Dealership !! We are customers since They opened this location and Service is always fantastic. Recently we bought brand new model Outback 2020 and Salesman ADAM WALTON was so helpfull THANK YOU SUBARU GUYS !!!!!

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DealerRater Aug 23, 2019

Salesperson William Lingenfelter was very helpful in finding exactly what I wanted He explained all the bells and whistles of the model I was interested in and showed me the various safety features during our test drive. Super helpful and professional. Ed Savage, the Sales Manager made doing the paperwork super easy and the process was very quick and painless. I was then introduced to Floyd who went over every feature in the vehicle with me. The whole car buying experience was a pleasure. I would definitely recommend Colonial Subaru. A new happy Subaru customer.

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Cars Jul 26, 2019

absolutely best service ive had at a parts department from a dealership, granted i know what im doing, dan has been a great help with my parts needs.

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DealerRater Sep 21, 2018

This being my 5th new car in 10 years, I never, ever thought I would ever say this but... I THOROUGHLY ENJOYED THE EXPERIENCE of shopping at Colonial Subaru. I can honestly and confidently say that I will never recommend or purchase from a dealer other than this one. Granted, this is my first Subaru so maybe the experience is great with all Subaru dealers but I have never felt so accommodated, informed, and respected while shopping for a car. The staff there - especially Gaby, Patrick (or the guy that helped clear up my Equifax issue), Chris, other Chris, and ...

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DealerRater Aug 24, 2018

Had a really great experience at Colonial and working with Gaby. The experience was seamless and I was in and out with a new subie!

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DealerRater Jun 19, 2018

I never once felt uncomfortable. Gaby treated me like a friend. I've bought cars before but never quite enjoyed it this much. Great People!!!!!!!!

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DealerRater Feb 2, 2018

Dealt with Gaby for over 2 years. Very nice experience. Glad to buy a new Subaru from her. What can I say about Floyd? He is customer service personified. Never had a better walk thru of new car features. I was very impressed with the employees at Colonial Subaru and would highly recommend them to others.

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DealerRater Jan 13, 2018

It was a very good experience, not drawn out nor pushy. Our salesman was very knowledgeable, helpful and personable. I would definitely recommend him. The whole team at Colonial Subaru was very helpful and helped make the process painless. Floyd did an excellent job going over all the features of the car and I really did appreciate that. It was the best experience I have ever had buying a car.

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DealerRater Dec 12, 2017

Our Outback adventure started with a great new salesman Ali. He was very helpful, personable and knowledgeable. The management team of Chris and Patrick kept things smooth and worked out the best deal possible. Then we moved to a great experience in the finance room. They were very helpful in working with Bank of Southside to get me the best rate and quick approval. The process was smooth and seamless. No high pressure to take on aftermarket products. When paperwork was done and we were ready for delivery, Floyd took us from top to bottom from trunk to engine. This ...

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DealerRater Dec 6, 2017

My sales associate, Gaby, was very understanding about my unique car requirements, and made the purchase process very easy. Everyone I met there was professional and kind.

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DealerRater Nov 13, 2017

This is our second experience buying a Subaru. We had gone to several dealers until we made the trip up to West Broad and met Chris Johnson. He was so patient with us and helped us get the best deal with leasing. We decided we wanted to lease again instead of buying. I had called Moores Subaru and they told us that Chris Johnson no longer worked there. We decided then not to make the trip up there since Chris Johnson was no longer there. I called Colonial Subaru and told the nice young man that our salesman no longer ...

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DealerRater Nov 9, 2017

We looked in the parking lot one week, met the salesperson, Chris, and asked a few questions. We came back the next week to ask a few more questions, and returned to purchase a few hours later. The staff was wonderful.

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DealerRater Nov 2, 2017

I am happy that I found a car that I was interested in on Colonial Subaru's website and decided to make the 45 minute drive. I have never had such a pleasant experience at a car dealership. Employees are courteous, helpful and do not pressure you. They will work with you to find the vehicle that fits your wants, needs and budget. I was able to negotiate to my budget needs and feel like I got a great car at a great price. The same model car (with ten thousand less miles) was listed on Carmax's website for almost ...

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DealerRater Nov 2, 2017

The Very Best experience we've w/ANY dealership.No pressure selling,no one running out to pounce on you, we received a friendly Hi as we entered the dealership and the had the pleasure to meet and work with Chris Johnson. He was most knowledgeable, laid back, personable, and a gentleman. answered all questions ... very trust worthy. We were introduced to management, and also met with Floyd, who taught us everything about the Subaru. A delightful experience! This was my first Subaru - we bought the Forester Premier! Just drove 300 miles today .. best car I've ever driven! Thank ...

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DealerRater Oct 24, 2017

We are very happy with our new 2018 Outback. Everyone at the dealership was friendly and knowledgeable. If someone didn't know the answer to our question they knew who to go to for the answer. There was no buying pressure from anyone we spoke with. Subaru offers a lot of value at a very competitive price.

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DealerRater Sep 25, 2017

Myron helped us get into the car we wanted with ease! She contacted us right way and was very easy to communicate with. We had our sights on one. car in particular and the process couldn't have gone smoother. Gary talked us through the finance portion and was friendly and informative. Great experience!

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DealerRater Sep 21, 2017

My husband had spoke with Ms. Myron over the phone a week pryor to going to the dealership. We wanted a 2017 Subaru Forester, black on black. She found a 2018 with all the bells & whistles! When we got there, OMG...the experience we had with Ms. Myron in getting the information, answering questions and concerns we had about the vehicle, was nothing less than excellent! We hadn't planned on making a purchase, but after we saw the vehicle and driving it, we went to dinner and prayed over what our decision should be, called her from the restaurant and ...

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DealerRater Sep 20, 2017

We came in to gather some information comparing Subaru to competitive brands. Chris Johnson did an excellent job educating us on the differences. Not only did he explain the differences he also showed us the differences during our demonstration/test drive.

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DealerRater Sep 19, 2017

Arriving not sure we make a purchase that day, Chris did not pressure, just showed us what we asked for and answered our questions. Left us alone to discuss and debate and decide. Chris and Gary saw to the purchase process efficiently and quickly. I would definitely recommend.

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DealerRater Aug 31, 2017

As a past Subaru Outback owner, I wanted to replace my 2011 vehicle. When I called Colonial Subaru to check on their inventory and pricing, I was amazed at the difference between their offer and other Subaru dealers. Our salesman, Chris Johnson, was thorough, efficient, and extremely helpful. He knows his product and all of the features. The financing procedure with Gary See was easy and much, much faster than other experiences in car purchases. There was NO pressure for extras! Thank you!!

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DealerRater Aug 23, 2017

Chris Johnson is the best! I asked him if we could do everything through email, so that I did not waste a trip if something did not work out. He took care of everything for me, met ALL of my wishes, my new car was ready and waiting for me when I arrived. All that was left was the little bit of paper work. This place and the employees are absolutely amazing!

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DealerRater Aug 9, 2017

Chris Johnson went above and beyond. We chatted back and forth through emails for about a week and when I went in to the dealership he treat us very well. I would buy another car from this dealership again.

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DealerRater Aug 2, 2017

Myron was knowledgeable and enthusiastic about Subaru cars. More importantly she listened and clearly understood my needs in a car. In a short amount of time she developed a relationship with me and I truly felt that she wanted me to be happy. The emphasis was on me rather than an attempt to sell me the most expensive car. I visited three dealerships before working with Colonial. They were by far the most professional and comfortable dealership I've ever worked with.

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DealerRater Jul 28, 2017

I am thrilled with my recent purchase at Colonial Subaru. Myron was knowledgeable and communicated promptly via email. She was extremely enthusiastic and helped me find a great quality car within budget. The entire team helped facilitate the process efficiently! The team also welcomed my dog Stella who accompanied me during the car buying process!! Thank you!

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DealerRater Jul 25, 2017

This was the easiest car buying experience I have ever had. I really wasn't looking to buy, we went in for an oil change on my wife's car and took this car out for a test drive then bought it. We were under no pressure from the sales man. we got a fair price for the trade in and a good price on the new car.

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DealerRater Jul 22, 2017

I was pleasantly surprised by my buying experience. Chris was very pleasant and knowledge. No big pressure here. Very informative. I would highly recommend the dealership.

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DealerRater Jul 21, 2017

I would HIGHLY recommend Colonial Subaru to anyone. Of course the car is great but staff is the best I have ever bought from and am sending my daughter to them as well.

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DealerRater Jul 15, 2017

This was the easiest car purchase I've ever experienced. No haggling, hassling or pushy up selling. The staff is friendly, patient and great with kids.

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DealerRater Jul 13, 2017

I went looking at cars on a whim with my family. We had no intentions of actually buying a car so soon. We drove past the dealership, and decided to go take a peak out of curiosity, Chris happened to be parking a vehicle as we were pulling up, right before closing. He stayed late on a Saturday just to help answer questions and take us for a test drive. He was patient and friendly, and made the car buying process very easy.

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DealerRater Jul 10, 2017

I had a wonderful experience with Myron Green. She was fun to work with and extremely helpful. Everyone at the dealership seemed to work well together as a team and went well above my expectations. Thank you Colonial Subaru!

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DealerRater Jul 10, 2017

I went to three different Subaru dealerships and my experience with Colonial Subaru was the best. We drove more than a 40 minutes to get to this dealership and it was worth the drive. Myron Green was friendly, helpful, and no pressure at all. She really made a difference in where we purchased our car. I'm happy with my purchase and would recommend Colonial Subaru to anyone shopping for a new car.

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DealerRater Jul 7, 2017

Treated with genuine kindness and upmost respect. Chris and Gary went above and beyond to meet our needs. Couldn't have asked for better customer service. And we absolutely loved the sweet dog Karma.

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DealerRater Jun 30, 2017

I was pleasantly surprised by this buying experience. No high pressure and I was really impressed by the detailed knowledge about the car that all people I dealt with had. Very enjoyable.

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DealerRater Jun 27, 2017

Excellent, no hassle, very thorough. Chris Johnson kept in touch after our first visit and after he found what we wanted, he called, we went down and brought it home to try in our garage. Then back to the dealer and worked through the paperwork. They prepared while Floyd showed us the many assessories and how they work. Very pleasent experience.

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DealerRater Jun 14, 2017

I knew the car I wanted, the features I wanted. I found it listed on their website. I called, verified it was there and drove it home the next day. Chris answered all my questions and was patient with me. Floyd and KP were personable and on point.

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DealerRater Jun 12, 2017

I have never been able to say that I enjoyed a car buying experience before. Now I can! Myron Green was knowledgeable, patient and amazing!

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DealerRater Jun 9, 2017

Walking into the doors of Subaru, we were greeted by a staff with big smiles on their faces. Which was kind of odd because usually you at least find one stale face in a bunch of about 12, but it was definitely reassuring. I was accompanied by my dad, who was going to help me through this first time experience before I moved away from him. We were then encountered by Miss Gabby, who seemed excited to see us, and was very helpful. She talked us through the cars on the lot and how and why they were rated more safe ...

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DealerRater Jun 7, 2017

Such a gracious woman who listened and understood my situation. I never felt pressured, yet she was faithful in checking in on me every week. Again, she guided us without pushing and we are thrilled to have ended up with the perfect cat.

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DealerRater Jun 6, 2017

My wife and I decided to visit Colonial Subaru after deciding to buy a Subaru Forester. We initially picked Colonial because it was the closest Subaru dealer. It turned out to be an excellent decision. When we arrived at the dealership we were greeted by the sales manager Sean. Sean introduced us to Myron who did everything she could to help meet our needs. Kp then went to extra mile to make sure to get us the best rate possible. Every single one of them did all of this without being the slightest bit pushy or aggressive. It was an ...

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DealerRater Jun 5, 2017

I had been to a different dealer previously, and it was an absolute NIGHTMARE. We ended up going to this one because it was the only other one open on Memorial Day. Oh man am I glad we did!!! Chris Johnson helped us and was THE BEST salesman I have ever had the pleasure of working with. He was so helpful and absolutely ZERO pressure. He was very genuine and knowledgeable. He listened to my wants and concerns and was able to help get me into the car I wanted. I am so thankful for everyone there. I love my ...

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DealerRater Jun 5, 2017

Myron was very friendly, and not pushy. Very knowledgeable. She helped me find exactly what I wanted. I would recommend anyone going to this dealership speak with Myron.

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DealerRater Jun 4, 2017

I love Subarus! This purchase was my 4th Subie. My previous purchases were conducted at other area Subaru dealerships. This sale, by far, was the smoothest new car transaction we've ever experienced. Our salesman, Chris Johnson, was professional, knowledgeable and customer-service oriented. KP Penn, the finance manager, was exceptional in how efficiently he completed the paperwork. KP was also very customer-focused. Floyd Hayes patiently showed us how to use all the new bells and whistles of a 2017 Subie, in the middle of a hail storm no less (my old Subie was a 2005 Outback). We met Shawn Hicks and enjoyed ...

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DealerRater Jun 3, 2017

Myron Green is great..helped me with everything I was looking and asking for..very professional..would diffenently recomend her to anyone looking to buy a vehicle..I drove an hour and a half to get to this dealership and do not regret it one bit..would travel back there in a heart beat to buy another vehicle..thank you Myron for all your help..

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DealerRater Jun 2, 2017

Great people beat service ever! I would recommend this place to anyone. They worked with all my requirements and gave me everything I needed to fit my budget!

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DealerRater Jun 2, 2017

I have had several great experiences at Colonial Heights Subaru, from Gaby in sales and Mindy in service through everyone else that I encounter in the lobby and waiting area. I feel welcome and highly appreciated at this business.

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DealerRater May 30, 2017

Myron is the bomb. Though my local dealer kind of worked with me, Myron and Colonial Subaru was there for me consistently. Myron worked closely with me to ensure a smooth sell from VA to NC. It's all about Karma. 😉 Thanks to all.

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DealerRater May 29, 2017

We traded for a new crosstrek at colonial subaru. The dealership made us feel good about the deal and there were no games. Our fourth subaru and this dealer is way different than the RICHMOND subaru dealers. Different in that they are honest!

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DealerRater May 27, 2017

I had an overall wonderful experience buying my second Subaru . Everyone was friendly , professional and knowledgeable . I was treated as a value customer and as a part of their Subaru Family .

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DealerRater May 25, 2017

Everyone here is super nice and helpful! I feel blessed! They explained every detail about the vehicle and I felt very comfortable with it when I left. Gaby is especially awesome!

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DealerRater May 24, 2017

One of the most dedicated diligent and experience persons I have had the pleasure of working with would recommend him to any and everyone that I come across .May my shopping experience pleasurable one would love to see him get a raise and would love to see him grow with Subaru they need more employees like him

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DealerRater May 24, 2017

It was such a pleasure to deal with Myron and the entire team at Colonial. From the beginning, Myron was so helpful and friendly with both my family and myself. She is an attentive listener who has a knack for understanding her customer's needs and determining which car would be the best match for them. Myron's experience and knowledgeability are an asset to her team. Furthermore, she followed up with us to make sure that we were 100% satisfied with our purchase and with the customer service we received- well we were! I highly recommend the team at Colonial ...

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DealerRater May 22, 2017

Had a great experience. Everyone was super nice. We really enjoy the Forester. The car may be smarter than we are. We will be back for service.

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DealerRater May 22, 2017

Chris Johnson was very knowledgeable on the Forester and provided the detail of information that we were interested in. Very helpful in our decision to purchase the Forester as opposed to the CRV or RAV-4 that we were also looking at. Very good on the business end also.

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DealerRater May 22, 2017

Chris Johnson at Colonial Subaru was incredibly friendly, knowledgeable and helpful. There wasn't a lot of back and forth - he really worked for me to make sure my experience was great.

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DealerRater May 21, 2017

Excellent service by Chris Johnson and this dealer overall. Chris was extremely responsive, helpful and straightforward from start to finish on sale of a new Subaru Forester and trade in of my existing vehicle. No pressure and paperwork was made simple.

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DealerRater May 21, 2017

It was good. Everyone was nice. The car wasn't ready as promised. Had a great time with the dog. The car is great. Still haven't heard from the car guru that was suppose to call within 2 weeks, it been almost 4.

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DealerRater May 20, 2017

Bought a brand new Subaru Impreza and I do enjoy it every minute and every second of it. Anybody that wants to buy a vehicle especially Subaru; I do highly recommend Colonial Subaru. Myron Green, one of the best sales person ever dealt with and highly experienced individual. Myron keep up the great work :).

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DealerRater May 20, 2017

First time car buyer from Colonial Subaru. A very pleasant experience from start to finish. Christopher was such a pleasant,knowledgeable and prompt person to meet my needs. I drove 30 miles one way just to check out your faculty after seeing it on TV

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DealerRater May 16, 2017

This is my very first Subaru and the experience went above and beyond in helping me understand the value of the car I was purchasing.

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DealerRater May 9, 2017

I had a very good experience buying my forester. Colonial Subaru had the car in stock that I liked and the price was right. The salespersons there were knowledgeable and friendly and made the whole process of buying a car O K.

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DealerRater Apr 8, 2017

Great advice on new technology in my two Subaru's. Couldn't have figured some of the features out without the help of Floyd Hayes. A real wiz on the new technology.

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